Despite that fact that just about everyone who could legitimately be called a social media  expert has stated their opposition to using fan numbers as the primary basis for measuring social campaigns, fans / followers / likes have essentially turned … Continue reading →

  “We can fix your reputation on search engines and put good reviews first”… If you’ve turned on the radio or network TV in the past year or two you’ve heard the companies claiming to fix brand reputation by reordering … Continue reading →