For the past 10+ years I have worked as an internet marketing professional managing engagement, awareness and direct response based campaigns for B2C focuses brands. While I have worked in nearly all areas of digital from paid marketing to site optimization and ecommerce, my specialty is in applying “transformative” strategies across organizations to better engage customers on “their terms” in order to increase retention / life time value, advocacy, and brand exposure.

In early 2011 I left my full time role to cofound a startup in the social commerce space — giftery.me. At Giftery.me we believe that while the web is a great place to shop when you know what you want, it’s downright difficult to discover something new. Giftery.me aims to change how people find, save and share gifts online… whether it’s for someone else or themselves.

In addition to my work at Giftery.me, I can also be found speaking at industry events and offer strategy & training consulting to relevant B2C businesses.

If you have a comment on any of my posts, question or other inquiry please send me an email using the form below or feel free to contact me at any of the social networking profiles listed at the top of the page.

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