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Thoughts, ideas and real-world examples on internet & social marketing as it relates to the customer experience. Written by an avid user, shopper and online marketing professional.
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  • Web Analytics – Why you need to pull in net cost, promotions & all the other hidden “goodies”

    Monday, March 9th, 2009 at 22:35 | No comments
    Categories: Analytics & Research, E-Commerce
    Tags: ecommerce, web analytics
  • Ask and you shall receive – driving positive reviews

    Sunday, March 1st, 2009 at 21:36 | No comments
    Categories: E-Commerce, Social Media
    Tags: review, social networking, user reviews
  • Superbowl Ads: Teleflora shows value in their ad but where’s the value in their site?

    Sunday, February 1st, 2009 at 21:51 | No comments
    Categories: E-Commerce, The Customer Experience
    Tags:
  • Let’s talk landing pages – an early Valentine’s Day critique

    Friday, January 30th, 2009 at 16:14 | 4 comments
    Categories: Analytics & Research, E-Commerce, Search & Display Advertising
    Tags:
  • Another chink in the retail armor… Circuit City closes

    Friday, January 16th, 2009 at 22:29 | No comments
    Categories: E-Commerce
    Tags:
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  • Recommended Resources

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