<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Modern Insider - Online Marketing Blog &#187; Online Marketing</title>
	<atom:link href="http://www.moderninsider.com/category/online-marketing/feed" rel="self" type="application/rss+xml" />
	<link>http://www.moderninsider.com</link>
	<description>Thoughts, ideas and real-world examples on internet &#38; social marketing as it relates to the customer experience. Written by an avid user, shopper and online marketing professional.</description>
	<lastBuildDate>Wed, 21 Apr 2010 02:23:28 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.8.4</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>Prioritizing web initiatives – finding a way to actually optimize</title>
		<link>http://www.moderninsider.com/2009/09/prioritizing-web-initiatives-%e2%80%93-finding-a-way-to-actually-optimize.html</link>
		<comments>http://www.moderninsider.com/2009/09/prioritizing-web-initiatives-%e2%80%93-finding-a-way-to-actually-optimize.html#comments</comments>
		<pubDate>Sun, 20 Sep 2009 23:48:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[redesign]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/?p=275</guid>
		<description><![CDATA[Why don’t they have a better website? It’s a common question that we’ve all said or perhaps heard about our own sites. While theory says no obstacle should ever stop us from optimizing, improving and delivering an appropriate customer experience, unless you are a CEO with a massive cash surplus, theory is only good on [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2009/09/prioritizing-web-initiatives-%e2%80%93-finding-a-way-to-actually-optimize.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social media&#8230; it&#8217;s not just about reaching social adopters</title>
		<link>http://www.moderninsider.com/2009/07/social-media-its-not-just-about-reaching-social-adopters.html</link>
		<comments>http://www.moderninsider.com/2009/07/social-media-its-not-just-about-reaching-social-adopters.html#comments</comments>
		<pubDate>Fri, 03 Jul 2009 01:51:36 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[search]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/?p=252</guid>
		<description><![CDATA[Social is often talked about as a tactic to use to communicate with younger, technologically connected consumers. However just as social has evolved from community discussions to real time chatter, the reach and pervasiveness is changing as well and no business can afford to remain on the sidelines these days.
Earlier this week Bing introduced Twitter [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2009/07/social-media-its-not-just-about-reaching-social-adopters.html/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Small business? Big impact internet marketing with your limited budget</title>
		<link>http://www.moderninsider.com/2009/05/small-business-big-impact-internet-marketing-with-your-limited-budget.html</link>
		<comments>http://www.moderninsider.com/2009/05/small-business-big-impact-internet-marketing-with-your-limited-budget.html#comments</comments>
		<pubDate>Mon, 04 May 2009 05:18:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[analytics]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[small business]]></category>
		<category><![CDATA[SMB]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/?p=221</guid>
		<description><![CDATA[If you’re looking for interactive marketing tips for your business you’ve probably found a lot of great advice that just didn’t apply to you. Ten years ago getting a serious position online just wasn’t possible on a small budget (unless you were a digital marketer or coder turned business owner) but today all that’s changed. [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2009/05/small-business-big-impact-internet-marketing-with-your-limited-budget.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Successful blogging part 1: Frequency &amp; Relevancy</title>
		<link>http://www.moderninsider.com/2009/04/successful-blogging-part-1-frequency-relevancy.html</link>
		<comments>http://www.moderninsider.com/2009/04/successful-blogging-part-1-frequency-relevancy.html#comments</comments>
		<pubDate>Mon, 06 Apr 2009 04:22:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[relevant]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/?p=209</guid>
		<description><![CDATA[It’s not easy writing this blog week after week, coming up with relevant &#38; informative content and finding the time to actually write. Of course this isn’t just true for my blog and if you write your own be it for a personal hobby or for a company you face the same challenges. Still blogs [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2009/04/successful-blogging-part-1-frequency-relevancy.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Setting up a branded forum &amp; community</title>
		<link>http://www.moderninsider.com/2009/02/setting-up-a-branded-forum-community.html</link>
		<comments>http://www.moderninsider.com/2009/02/setting-up-a-branded-forum-community.html#comments</comments>
		<pubDate>Fri, 27 Feb 2009 23:49:53 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Analytics & Research]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Quick Usability Tips]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[customer research]]></category>
		<category><![CDATA[forums]]></category>
		<category><![CDATA[social networking]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/?p=172</guid>
		<description><![CDATA[So you’ve decided to take the plunge and are ready to build your own branded forum community and foster a deeper degree of communication with your customers and prospects on your own website.
Launching a branded forum opens up a lot of doors but also requires a lot of decisions and upfront work. The first step [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2009/02/setting-up-a-branded-forum-community.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The great lead gen debate &#8211; quality vs quantity&#8230; what does it mean to the user</title>
		<link>http://www.moderninsider.com/2008/12/the-great-lead.html</link>
		<comments>http://www.moderninsider.com/2008/12/the-great-lead.html#comments</comments>
		<pubDate>Mon, 22 Dec 2008 21:20:16 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[The Customer Experience]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/blog/?p=70</guid>
		<description><![CDATA[I&#8217;ve had the opportunity to work in lead gen with several past companies and in multiple verticals but regardless of the logo over the front door, there&#8217;s always one discussion that remains the same &#8211; do we get more leads or more data in our leads (thus assuming better quality)? I certainly don&#8217;t pretend to [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2008/12/the-great-lead.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cutting optimization &amp; online marketing budgets&#8230;. A wise choice?</title>
		<link>http://www.moderninsider.com/2008/11/cutting-optimiz.html</link>
		<comments>http://www.moderninsider.com/2008/11/cutting-optimiz.html#comments</comments>
		<pubDate>Tue, 18 Nov 2008 04:14:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/blog/?p=58</guid>
		<description><![CDATA[There&#8217;s no doubt that the current economic climate requires certain cuts and pull backs especially as customers tighten their own wallets but does that mean you should be cutting your online budgets in marketing or optimization? While many out there have jumped up and say yes, stating that less consumer dollars necessitates less spending and [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2008/11/cutting-optimiz.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Same old suggestions&#8230; no changes?</title>
		<link>http://www.moderninsider.com/2008/11/same-old-sugges.html</link>
		<comments>http://www.moderninsider.com/2008/11/same-old-sugges.html#comments</comments>
		<pubDate>Tue, 18 Nov 2008 01:29:54 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/blog/?p=57</guid>
		<description><![CDATA[So I&#8217;m browsing around some of my favorite blogs tonight I&#8217;m seeing a lot of the same suggestions from site to site&#8230; FutureNow is talking about common shopping cart mistakes, BeRelevant is linking to a post on using analytics to drive email, LunchPail is explaining the basics of using cookies, and Bazaar Blog is hyping [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2008/11/same-old-sugges.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Competing in the social space means moving right now.</title>
		<link>http://www.moderninsider.com/2008/07/competing-in-th.html</link>
		<comments>http://www.moderninsider.com/2008/07/competing-in-th.html#comments</comments>
		<pubDate>Mon, 07 Jul 2008 18:08:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[gaming]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[online gaming]]></category>
		<category><![CDATA[play]]></category>
		<category><![CDATA[scrable]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/blog/?p=20</guid>
		<description><![CDATA[Last week I put up an article about ways to get your brand into user generated content and social networking websites in which I mentioned that if you aren&#8217;t willing to move fast, you shouldn&#8217;t move at all. This morning&#8217;s release by EA of a Scrabble Game on FaceBook serves as a great example of [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2008/07/competing-in-th.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Promoting your website&#8230; at 35,000 feet</title>
		<link>http://www.moderninsider.com/2008/06/promoting-your.html</link>
		<comments>http://www.moderninsider.com/2008/06/promoting-your.html#comments</comments>
		<pubDate>Fri, 20 Jun 2008 00:59:51 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[creative]]></category>
		<category><![CDATA[loyalty]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[offline]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[rewards]]></category>
		<category><![CDATA[wireless]]></category>

		<guid isPermaLink="false">http://www.moderninsider.com/blog/?p=12</guid>
		<description><![CDATA[I spent the better part of today flying around the country; 3 flights, something like 6,000 miles, 7 free sodas and a whole lot of pretzel packs (and of course the first leg was the only one with a power adapter in the sat&#8230; but I digress). In any event, something struck me on these [...]]]></description>
		<wfw:commentRss>http://www.moderninsider.com/2008/06/promoting-your.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>
