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	<title>Modern Insider - Online Marketing Blog &#187; emotional</title>
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		<title>Investing in the customer for the long term</title>
		<link>http://www.moderninsider.com/2008/06/investing-in-th.html</link>
		<comments>http://www.moderninsider.com/2008/06/investing-in-th.html#comments</comments>
		<pubDate>Tue, 10 Jun 2008 04:53:10 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[The Customer Experience]]></category>
		<category><![CDATA[customer experience]]></category>
		<category><![CDATA[emotion]]></category>
		<category><![CDATA[emotional]]></category>
		<category><![CDATA[magic]]></category>
		<category><![CDATA[relevant]]></category>
		<category><![CDATA[theme park]]></category>
		<category><![CDATA[up to date]]></category>

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		<description><![CDATA[This weekend I visited California&#8217;s Great Adventure, a theme park I grew up knowing as Paramount&#8217;s Great America. While my experience was fun and I&#8217;ll be returning at least a few times this summer thanks to my new season pass, it was disappointing to see the general lack of maintenance and upkeep the park has [...]]]></description>
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