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	<title>Modern Insider - Online Marketing Blog &#187; review</title>
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	<description>Thoughts, ideas and real-world examples on internet &#38; social marketing as it relates to the customer experience. Written by an avid user, shopper and online marketing professional.</description>
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		<title>Ask and you shall receive – driving positive reviews</title>
		<link>http://www.moderninsider.com/2009/03/ask-and-you-shall-receive-%e2%80%93-driving-positive-reviews.html</link>
		<comments>http://www.moderninsider.com/2009/03/ask-and-you-shall-receive-%e2%80%93-driving-positive-reviews.html#comments</comments>
		<pubDate>Mon, 02 Mar 2009 05:36:02 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[E-Commerce]]></category>
		<category><![CDATA[Social Media]]></category>
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		<description><![CDATA[Ask and you shall receive – driving positive reviews
While research has shown that customer reviews don’t have to be perfect to have a huge impact on sales, getting good reviews is a top priority for many marketers and rightfully so.  For most companies the problem isn’t a lack of satisfied customers – that’s been [...]]]></description>
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		<title>Getting inside the consumer&#8217;s head&#8230; a few &#8220;simple&#8221; tactics</title>
		<link>http://www.moderninsider.com/2008/06/getting-inside.html</link>
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		<pubDate>Tue, 10 Jun 2008 05:01:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Analytics & Research]]></category>
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		<category><![CDATA[review]]></category>
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		<description><![CDATA[I&#8217;ve spent the majority of&#160;my&#160;blog entries thus far talking about how to meet the needs of your customers as well as how to make their experience better but all that&#8217;s fairly meaningless if you don&#8217;t know who they are and what they&#8217;re thinking about when they purchase (or exit). Unless you&#8217;ve already got the research [...]]]></description>
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