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Thoughts, ideas and real-world examples on internet & social marketing as it relates to the customer experience. Written by an avid user, shopper and online marketing professional.
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  • This is huge: Google AdWords introduces Search / Campaign Funnels

    Wednesday, March 24th, 2010 at 18:43 | No comments
    Categories: Analytics & Research, Search & Display Advertising
    Tags: adwords, conversion, google, ppc, search funnel, sem

  • Landing Pages 101 – Why every site needs them [even forums]

    Sunday, July 20th, 2008 at 14:07 | No comments
    Categories: Analytics & Research, Search & Display Advertising
    Tags: abandoment, bounce rate, conversion, landing page, ppc, sem
Posts Tagged ‘sem’
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